ABOUT MÍA

TRADITION, BOTTLED

Sugarcane is one of the most beloved plants on earth. Across Asia, Latin America, Africa, and the Caribbean, it's been pressed, shared, and savored for generations – on street corners, at markets, and with friends.

In the US, this story is largely untold. Sugarcane is reduced to a single word: sugar. Everything that makes it special – the culture, the craft, the clean natural sweetness – got lost in translation.

Mía means sugarcane in Vietnamese. Real sugarcane juice, fresh-pressed and ready to drink. We’re here to give it the place it has always deserved.

FROM THE GROUND UP

  • PREPPING THE FIELD

    It starts with the soil. Farmers plow and prep the land carefully, leveling it for drainage, root development, and the right conditions for the cane to thrive.

  • PLANTING THE SETTS

    Sugarcane doesn't grow from seeds. Instead, mature cane stalks are cut into sections called setts and laid into trenches, each one containing the nodes that sprout into new plants.

  • HARVEST TIME

    Over 10 to 16 months, those sprouts rise into tall, dense green stalks, sometimes reaching 20 feet. When ready, the cane is harvested and moved quickly to the mill to keep the juice fresh for pressing and bottling.

  • STREET PRESSED TRADITION

    Long before it was bottled, sugarcane juice was a street ritual. Pressed fresh, shared cold, enjoyed on street corners from Hanoi to Havana. Mía carries that spirit forward.

PREPPING THE FIELD

It starts with the soil. Farmers plow and prep the land carefully, leveling it for drainage, root development, and the right conditions for the cane to thrive.

PLANTING THE SETTS

Sugarcane doesn't grow from seeds. Instead, mature cane stalks are cut into sections called setts and laid into trenches, each one containing the nodes that sprout into new plants.

HARVEST TIME

Over 10 to 16 months, those sprouts rise into tall, dense green stalks, sometimes reaching 20 feet. When ready, the cane is harvested and moved quickly to the mill to keep the juice fresh for pressing and bottling.

STREET PRESSED TRADITION

Long before it was bottled, sugarcane juice was a street ritual. Pressed fresh, shared cold, enjoyed on street corners from Hanoi to Havana. Mía carries that spirit forward.

HONORING HERITAGE

Growing up Vietnamese American, sugarcane juice is never just a drink. It carries the taste of childhood, street carts, and the kind of cultural memory that stays with you.

But sugarcane isn't just a Vietnamese story. It's been pressed and shared across Asia, Latin America, Africa, and the Caribbean for centuries. A drink that belongs to the world, enjoyed by billions, just not yet by everyone.

Mía started from a simple question: why wasn't this everywhere? Jessie set out to change that. Sourcing the right cane, perfecting the fresh-press process, and building something that could carry these flavors (and that story) into everyday life.

Find Mía near you

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